DOLLHOUSE, SMALLVILLE, L&O Plummet To Nielsen Sub-Basement!! MEDIUM Leads CBS To Friday Victory?? Ratings Armageddon!!
Published at: Oct. 4, 2009, 5:35 p.m. CST by hercules
I am – Hercules!!
Viewers 18-49 (previous week in parentheses):
1.8 (2.0) Medium
1.7 (2.2) Ghost Whisperer
1.7 (1.5) Dateline
1.6 (1.7) Numbers
1.6 (2.3) 20/20
1.5 (1.5) The Jay Leno Show
1.2 (1.3) Law & Order
1.0 (----) The Forgotten (r)
1.0 (1.4) FlashForward (r)
0.9 (1.0) Smallville
0.8 (1.0) Brothers
0.8 (----) ‘Til Death
0.8 (1.0) Dollhouse
0.5 (0.5) America’s Next Top Model (r)
* Friday ratings have fallen into an abyss. The only series posting gains from last Friday is “Dateline.”
* “Dollhouse,” down 41% last week from its February premiere in the Fox Friday Death Slot, fell another 20% this week.
* “Smallville,” down 45% last week from its 2008 premiere, fell another 18% this week.
* “Law & Order,” down 41% last week from its 2008 premiere, fell further also.
* Glenn Gordon Caron’s new-to-CBS “Medium,” while now drawing only a fraction of its old non-Friday NBC audience, nonetheless emerged as Friday’s top-rated show, building on its fellow psychic-drama lead-in, "The Ghost Whisperer."
* Boosted perhaps by the bigger audience for lead-in “Dateline,” “Leno” on Friday matched its lowest rating ever, which makes it look almost heroic against the rest of the night.
James Hibberd’s analysis can be found here.