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Test Marketing the trailer for ANTZ!!!

Well I've told you about plenty of coolness from ANTZ so far, and now we have a report from a test marketing of a potential trailer at the MALL OF AMERICA!!! BTW if anyone mentions that dang EW listing again I'll murdify ya, understand!!! Enough already. :)

So here ya go...

How's it going "Powerplayer" well I didn't know if you've had anything up yet about people actually seeing footage of Dreamworks "Antz" but this past weekend I was at Mall of Hell (a.k.a. Mall Of America) in Minnesota -ya you betcha... You see in this insanely big mall (the biggest in the America- go figure w/ that name) They have little booths set-up selling random crap such as T-shirts and food choppers ect....Well there was this one booth that grabbed my eye while I was on my way to go see "Gattaca" at the Mall's 14 screen megaplex. This booth

I saw they had monitors surrounding it playing trailers such as "Lost in Space" and these Virtual Reality type looking Lawnmower Man goggles laying down on a table by the monitors that looked cool. I asked the girl standing there with her clipboard whats going on with VR looking things and she said that there here to do research for movietrailers and to see what people react to different versions of trailers that have not been in theaters yet! I asked her "What are you guys showing?" and she said they just got "Antz" coool sign me up!!! Then she said I am to old to see it they want ages 5 to 12 or something like that. She realized that I really wanted to see it so she goes and says as long as you do a survey for "The Rainmaker" well I don't know another John Grisham movie and the trailer is 30 seconds long(the things I do to see something truly cool) well alright its a deal. The "ANTZ" trailer I saw started out real dark all you can hear is Woody Allen's voice saying he isn't satisfied with his life and things aren't fulfilling and it sounds like he is speaking to physiologist then you here a little deeper voice asking Allen why he thinks that is. Then you notice what looks like a person laying on a couch in the middle of a nowhere and you looking down at it with a birdseed angle so person is in the middle of the screen real far away. Then the camera starts to zoom down on Allen speaking then you notice it doesn't look like a person anymore the whole time the camera is zooming down you hear Allen saying he's not really down with building all the time and working in the dirt and the Queen deal also. He wants something more in life and he doesn't feel like an individual and he needs a change in life. By the time he is saying all this the camera has zoomed in all the way so that you see that Allen is an ANT with his arms behind his head speaking real relaxed like and his face fills the whole screen (well in my case a flickering monitor attached to my face and headphones)then the Ant gets up and keeps on complaining about his life and walks over to a window that looks out to city or something. Just as he gets to the window the doctor says to him is "The first thing you got to do is realize that you are not a individual your a Ant" and then the camera comes swooping over the Ants shoulder in to the city with this Danny Elfman type music.....All I got to say is I got goosebumps when I saw the city! then it fades to black and a ANTZ graphic appears and a voice saying something like COMING SOON..........

I don't want to spoil it by going in detail what the city looked like or what the Ant looked like also....Other then you know the shot at the end of ROTJ:SE with Coruscant I thought the city looked as cool as that! So if your in the Minnesota area and at the Mall of America go look for the booth I think it was in the East Wing on the 3rd floor and beg the woman to see it.

Until Next Time,

Agent Dow

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