Then for the last bit of info concerning Digital Domain and/or a James Cameron related activity, they (Digital Domain) sent me the following press release about a tantalizing project the are getting ready to do. Instead of going through it and weeding stuff out, I'm lazy and here is their hype sheet. NOTE TO STUDIOS: I may not always go with your press releases, but I might very well. It would be a good habit for you to get in, to send me these types of things. Here ya go:
Digital Domain to Create The Artist's Journey for Experience Music Project Renowned Digital Production Studio, Interactive Music Museum Team to Create One-of-a-Kind Experience
VENICE, CA - Oct. 2, 1997 - Digital Domain, the world famous digital production studio, has been retained by Experience Music Project (EMP) to conceptualize, create and develop The Artist's Journey.
Experience Music Project, the 130,000 square-foot interactive music museum opening in Seattle in 1999, will offer visitors a variety of interactive and traditional exhibits, hands-on technology, educational programs and live performances celebrating the creative process in American popular music. The separately ticketed Artist's Journey element of EMP will immerse approximately 125 music lovers per "performance" in a powerful visual and auditory experience, following the "path" taken by many of the music world's greatest artists. From their earliest discovery of music and commitment to a "musical life," to a professional career and the realm of real artistry, a variety of a musician's most exciting, unpredictable and indefinable moments will be explored. The multimedia program will end with a live "virtual" performance grand finale featuring the chosen artist(s) for that particular show program.
"By developing a staged 'ride-like' experience in the museum, we will give our visitors a compelling and powerful way to explore and enjoy the musical content that will be presented," said Jody Patton, executive director of Experience Music Project. "Digital Domain has the right blend of creative and technological expertise to develop this one-of-a-kind experience.
"The goal of The Artist's Journey is to create an immersive and emotional experience that opens a doorway for the visitor into the creative process in music making - a process that enriches the lives of both performer and audience alike," said Ed Ulbrich, Senior Vice President, Production, Digital Domain. "The stories found in these experiences remind us all that music is an accessible and universal language, as well a something that defines us as individuals, communities and entire generations."
"This project - and EMP as a client - offered us the opportunity to create something absolutely unique in the world," elaborated Scott Ross, Digital Domain President and CEO. "An audience experience that will utilize the advanced visual vocabulary and technical tools of cutting-edge feature film and commercial content merged with state -of -the-art theatrical rock 'n' roll and location-based physical and scenic effects."
The Artist's Journey follows Digital Domain's first location-based film attraction, "Terminator 2 - 3D." "T2-3D" premiered - in June 1996 - as the highest-rated attraction in Universal Studios Florida's history.
"There are few studios in the world that contain the creative and technical talent to even aspire to The Artist's Journey," said Friend Michael Wells, who will direct Digital Domain's project staff. "Digital Domain houses both disciplines under one roof and allows its artists the creative freedom to make it a reality."
Over its four-year history, Digital Domain has cultivated relationships with several key musical talents. Beginning with the 1994 multiple Grammy and MTV Music Video award-winning music video "Love is Strong," for the Rolling Stones and director David Fincher, and later "Ghosts," for pop star Michael Jackson and director Stan Winston, the company has made select musical projects a strategic and vital component of its overall slate of signature work.
The studio is currently in production on a new music video for the Rolling Stones, directed by Sam Bayer.
About Digital Domain
Digital Domain, Inc. is the largest full-service digital production studio in Los Angeles. Founded in 1993, the studio has been honored for its stunning and innovative work on features, commercials and CD-ROM titles - all of which distinctly personify the company's mandate to create an environment that empowers directors and producers, matching their imaginative prowess with the right tools.
About Experience Music Project
Experience Music Project is a 130,000 square-foot interactive museum celebrating creativity and innovation as expressed through American popular music and exemplified in rock 'n' roll. Founded by new media investor Paul G. Allen and designed by world-renowned architect Frank Gehry, the 501 (c) (3) nonprofit museum will open in Seattle in 1999. EMP will combine the interpretive aspects of a traditional museum, the educational role of a school, the state-of-the art research facilities of a specialized library, and the audience-drawing qualities of live performance and popular attractions. Through a variety of traditional and interactive exhibits and educational programs, Experience Music Project will encourage visitors of all ages and backgrounds to listen, learn and participate in music, and experience the power and joy of music in all its forms.
